Can user attributes be modified in real-time using Braze?

User attributes in Braze can indeed be updated dynamically, which makes the option stating that they can be modified in real-time the correct choice. This capability is essential for personalizing user experiences based on their interactions and behaviors within the app.

Braze provides developers with the ability to update user attributes at any time through the SDK, allowing for immediate reflection of changes in user profile information. This real-time updating capability enables businesses to respond swiftly to user actions, preferences, and feedback, improving engagement and targeted marketing efforts.

The other options suggest limitations that do not reflect the flexibility offered by Braze. For instance, claiming user attributes are static overlooks the dynamic nature of app user engagement and the necessity for adaptability in user data management. Similarly, proposing that user attributes can only be updated during app updates or through manual input does not align with Braze's features that allow for ongoing modifications that can happen automatically in application code or in response to user behaviors.