Which integration options does Braze provide for e-commerce platforms?

Braze provides a robust suite of integration options for e-commerce platforms, which includes SDKs, APIs, and webhooks for enhanced interaction. This comprehensive approach allows developers to seamlessly integrate Braze’s features into their e-commerce systems for improved user engagement and marketing strategies.

The SDKs facilitate direct integration within mobile applications, enabling features such as push notifications and in-app messaging that enhance the customer experience. APIs allow for server-to-server communication, enabling businesses to send user data, trigger campaigns, and fetch analytics directly from Braze's platform. Webhooks provide real-time capabilities, allowing e-commerce platforms to receive updates from Braze whenever specific events happen, such as user actions or updated profile information.

This integration flexibility supports a variety of e-commerce use cases, making it easier for businesses to leverage Braze's marketing automation tools without being constrained to a single method of connection. The other options do not accurately reflect the capabilities provided by Braze, as they either limit integration to a single method or incorrectly state that integration isn't possible at all.